Wednesday, November 4, 2009
Should video games be in the Olympics?
In 2008 there was a big push for video games to be put into the Olympic games in Beijing. Ted Owen the CEO of Global Gaming League(GGL), a media based company around the culture of video games was pushing for games to be in the Olympics. According to Owen, he says that "because gaming is world wide especially to the younger audience it could be the biggest push to the Games since snowboarding". He also argues that "People arn't watching the Olympics as they use to and the way to bring back views is to attract young people to continue to make profit". I fully support his ideas because hes completely right. We have an ageing population that doesn't seem completely interested in the Olympics they feel if anything it is a complete wast of tax pays money. If companies want to make a profit they have to market for younger people to bring them in and the best way to do that is introducing video games to the Olympics. From a companies point of view this is extremely profitable. Not only would the Olympics profit but the gaming industry. The gaming industry is always growing its one of the only industries that still continues to prosper and what better way to make even more money? That's right putting video games in the Olympics would generate even more game sales. Why is that? simple if the audience sees what kind of games the "pros" play such as Call of duty or Halo they would buy more of that game. Its an advertising in itself showing that if Olympic players play these games then it has to be good. From a gamer point of view its even better. Lets be clear video games don't take alot of physical actively anyone can play them. Unlike the Olympic athletes where you need to be in mint condition and you cant have any huge disabilities. Sure there is Olympics for disabled people but its not publicised to the same extent. If video games were introduced into the Olympics anyone can play even with disabilities it doesn't single out a very small group of people all you need is hand-eye coordination, team work and the will to win. So for gamers it doesn't single out, its competitive, fun and anyone can participate. So should video games be in the Olympics? I don't see why not. There is no downsides of them being introduced it benefits everyone the companies and the players. The gaming industry grows and gamers are getting the recognition for there skills its a win-win for everyone.
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